http://mikeleenews.com Telling your mission story with videos that emotionally involve your viewers Thu, 16 May 2013 12:50:28 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 http://mikeleenews.com/soaps/ http://mikeleenews.com/soaps/#comments Wed, 24 Apr 2013 13:59:15 +0000 Mike Lee http://mikeleenews.com/?p=2810 Continue reading →]]> WORLD BANK PROVES VALUE OF ‘SOAPS’ FOR NON PROFITS

I sometimes call Serial Storytelling for NPOs and development agencies ‘soap operas for good causes.’  But I’ve been careful not to mention that too often because of concerns it might be misunderstood as trivial.   That has just changed.

The concept of ‘Serial Storytelling’ for non profits and development agencies has won favour from The World Bank.

In this video report by former ABC News correspondent Mike Lee you will see the proven effective method you can put to work straight away to use your non profit or development mission to help more people and reach more viewer-donors.

Follow this link to Mike’s ‘blueprint’ for Serial Storytelling

 

 

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