Return to:   Mike’s Ideas Main Page 

Possible Leadership Role 

retruitment, training, who i would look for, video qualified

I am all for attractive people presenting the news.  But believe there are attractive and intelligent people out there, who are experts in things other than J school,  who can be discovered and nurtured into potent orginal storytellers.   I know how to help make that happen.   In short, I would look first for orginial and charismatic people, not would-be Dianne Sawyers,  and teach them the production skills to use their expertise in a compelling way.  I am not against J school grads at all, and some of them may be just what we need, but it is often the case that a rookie reporter with just one years’s experience is already shaped into a carbroad cutout of local news, whose orginial talent is obscured.